Email newsletters are an important marketing and communications tool for many businesses. You can stay in touch with past customers, market your products to those who have expressed interest but haven’t yet purchased, and get extra exposure for your sales and promotions. Email is an extremely cost-effective marketing method and it is likely to produce a higher return on investment than any other type of marketing or advertising.
The appearance of your email newsletter templates can be enhanced with an attractive design, but having a custom design isn’t the only option. Templates can be purchased for very reasonable prices. Here we’ll showcase more than 30 different templates that will take your email marketing to the next level.
Most of them are HTML templates, although some come with alternate versions already coded for specific mailing list managers, such as MailChimp and Campaign Monitor, and some come in PSD format rather than HTML. The PSD templates can be customized and then coded for whichever platform you’re using. Aside from MailChimp and Campaign Monitor, other leading options for managing your list include GetResponse, AWeber, Constant Contact, and iContact.
Our top recommendation for email marketing is AWeber. One of the reasons why we love AWeber is because it’s easy to create beautiful emails with their selection of 700+ templates that can be customized with their drag-and-drop builder.
Naomi
Includes: 6 templates + online template builder
Format: HTML
MyBag
Includes: Template with 22 modules + online builder
Format: HTML
Spiritapp
Includes: Flat designed email templates
Format: HTML and PSD
Appalache
Includes: Travel and tourism email templates
Format: HTML and PSD
Minato
Includes: E-commerce email template + template builder
Format: HTML and PSD
Avalan
Includes: Responsive email templates + template builder
Format: HTML and PSD
Sartre
Includes: Email toolkit with 15 ready-made designs, 120+ modules, and template builder
Format: HTML and PSD
Drag-and-Drop Email Template
Includes: Email template for Mailchimp
Format: HTML
Portfolio
Includes: Multi-purpose email template
Format: HTML
Atom
Includes: Responsive email template + template builder
Format: HTML and PSD
Marketing Agency
Includes: Multi-purpose responsive template
Format: HTML
Mobilized
Includes: Responsive email template + online template builder
Format: HTML and PSD
Pure
Includes: Responsive email template + online template builder
Format: HTML and PSD
Escape
Includes: Multiple email templates + template builder
Format: HTML and PSD
Business
Includes: Email template + online template builder
Format: HTML and PSD
Holiday
Includes: Travel-themed template and 20+ modules
Format: HTML
Mailee
Includes: 2 multi-purpose templates and 30+ modules
Formats: HTML and PSD
Festive Sales
Includes: E-commerce template and 40+ modules
Format: HTML
Bion
Includes: Email newsletter template
Format: HTML and PSD
Converse
Includes: Responsive template + drag-and-drop builder
Format: HTML and PSD
Corp
Includes: Multi-purpose template with 40+ modules and a template builder
Format: HTML and PSD
E-Newsletter
Includes: Multi-purpose email with 7 pre-made designs
Format: HTML and PSD
Kate Newsletter Templates
Includes: 40 pre-made templates
Format: PSD and PDF
Bella
Includes: 20 newsletter templates
Format: PSD and PDF
Modern Boho Email Template
Includes: Email marketing templates
Format: PSD and PDF
Selena Canva Newsletter Templates
Includes: 20 plus templates for Canva
Format: PDF
Paris
Includes: 15 marketing-focused templates
Format: FIG, XD, SKETCH, PSD
Elegant Newsletter
Includes: 24 newsletter designs
Format: AI and EPS
Startups
Includes: 2 email newsletter templates
Format: PSD and XD
Keyla
Includes: 10 different email layouts
Format: AI, PSD, XD
Zookie
Includes: Multiple email templates
Format: PSD and XD
Fashion Email Template
Includes: Email newsletter design
Format: FIG, PSD, SKETCH, XD
E-Commerce Email Template
Includes: E-commerce newsletter design + more than 100 icons.
Format: PSD, SKETCH, XD, FIG
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How Do I Use an Email Template?
The templates come in a few different formats. Most are HTML templates and will need to be entered into your service provider’s platform. Please check with your email marketing provider about how to import and HTML email. Some templates are available for specific providers, to cut out this step.
How Do I Create an Email Template?
Most email marketing providers make it very easy to save a template. The steps will depend on which provider you’re using, but commonly you can save an email as a template if you want to re-use the design in the future.
How Do I Make My Email Templates More Visually Appealing?
Start with a professionally-designed template like the ones included in this article. You’ll just need to insert your own images and replace the text with your own text and you should have a great-looking template. Be sure that you’re using high-quality photos and images.
For more on email marketing, please see:
