What is unfortunately too often forgotten in monitoring is the website itself. That is, not the substructure (application), but the HTML and everything that happens in the browser; in other words, everything your visitor actually sees. Here, too, many errors can happen that make a WordPress installation unusable for the user.

One classic issue involves SEO problems that prevent Google and other search engines from finding your website or offering, making it hard to attract visitors to the website. Another typical problem is slow websites that can put users off and make them leave the site again. Faulty websites give the user a sense of insecurity, and they might lose trust.

If you are concerned with dedicated SEO advice, tools like cPanel SEO, which continuously checks the website for errors that affect your ranking and inform you in time, are highly recommended. Fortunately, in the case of SEO errors, many of them don’t have an immediate effect, so you don’t have to react within minutes. 

With poor speed, the situation is different as users immediately leave the website if they are not satisfied with the performance. Measuring speed is also not trivial. In most cases, uptime monitoring tools already measure the server speed, but this only accounts for a fraction of the speed that the user “feels”. In fact, most (90%) of what happens on modern websites occurs when the browser is rendering the site content. So, to measure the actual speed of your site, you have to test it with a browser using a scripting tool or via a monitoring agent, as it’s not easy to measure performance manually or via ‘fast’ tools.

The good news is that this feature is being worked on by the 360 Monitoring team and will be made available later this year. Watch this space!

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